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On the move

Bandai America (Cypress, California, 714-816-9500): Ex-Playmates exec Tor Sirset has joined Bandai as VP of marketing for its girls and preschool business unit. Sirset is now charged with overseeing new licensed and non-licensed brands for girls and preschoolers and leveraging the company's design and development resources in Japan, Europe and the US to create, launch and market new product lines. Sirset is well-equipped to handle his new remit, coming to Bandai from Playmates Toys where he served as VP of marketing and design for the girls and youth electronics division.
June 1, 2009

Bandai America (Cypress, California, 714-816-9500): Ex-Playmates exec Tor Sirset has joined Bandai as VP of marketing for its girls and preschool business unit. Sirset is now charged with overseeing new licensed and non-licensed brands for girls and preschoolers and leveraging the company’s design and development resources in Japan, Europe and the US to create, launch and market new product lines. Sirset is well-equipped to handle his new remit, coming to Bandai from Playmates Toys where he served as VP of marketing and design for the girls and youth electronics division.

Cartoon Network (Atlanta, Georgia, 404-827-1700): The powers that be must have been happy with Chris Waldron‘s performance as executive producer of MMOG Cartoon Network Universe: FusionFall because he’s just been promoted to VP of gaming operations. As such, he’ll manage the game development studio, game production and the overall gaming strategy for Cartoon Network Digital.

Chapman Entertainment (Wandsworth, England, 44-870-403-0556): Now that the busy IP house has brought management of its Fifi and the Flowertots licensing program back in-house from Target Entertainment, Natasha Dyson will be running this part of the company’s business as head of licensing. She’ll develop the UK programs for all Chapman brands, as well as manage global product development, strategic planning and implementation, sales analysis and forecasting. Dyson hails from 19 Entertainment, where she architected L&M programs for Spice Girls and So You Think You Can Dance.

Echo Bridge Entertainment (Los Angeles, California, 323-658-7900): Looking to pick up more business from the Far East, the indie distributor that bought the Alliance Atlantis library in April ’08 has hired Natalie Yuen as VP of international sales for Asia-Pacific. Yuen used to run her own studio, Break a Leg Productions/Agent Red, where she worked with Paramount Pictures Worldwide Distribution and Chorion. And her pre-indie resumé also includes sales gigs covering Asia-Pacific for Southern Star and PanAmSat Asia.

Marvel Entertainment (New York, New York, 212-576-4000): Alan Fine is moving up to join David Maisel and John Turitzin as an EVP in the office of the chief executive, which oversees all of Marvel Entertainment’s divisions and operations. In his previous position as EVP and CMO of Marvel Characters, Fine helped build programs that have significantly strengthened Marvel’s superhero brands, and he also played an active role in the planning and development of Marvel’s animation and movie projects. Meanwhile at Marvel Studios, Douglas Finberg has been brought in as EVP of international marketing to build buzz for the studio’s slate of upcoming films. Finberg previously performed the same function at Paramount Pictures International, and he’ll continue to work with his old crew in Paramount’s marketing and publicity departments on campaigns for Marvel’s theatrical and home entertainment releases. During his three years there, Finberg worked with DreamWorks Animation on Shrek the Third, Kung Fu Panda, Madagascar 2 and Monsters vs. Aliens.

MTV Networks International (London, England, 44-207-478-6516): Succeeding Pierluigi Gazzolo (recently appointed COO for MTVNI) is Sofia Ioannou, who’s taking on the role of MD at MTV Networks Latin America. Ioannou was previously EVP of business and legal affairs & general counsel for MTVNI and MTVNLA and will report to MTVNI president Bob Bakish. In her new role, Ioannou will lead business and creative development across the company’s brands in Spanish-speaking Latin America, Viacom Networks Brazil and MTV Networks Digital Suite of services throughout the region. She’ll also oversee the company’s operations in Miami, Buenos Aires, Mexico City and Sao Paulo, along with the sales and marketing office in Bogota this month.

Nickelodeon International (London, England, 44-207-478-6516): Adding made-for-TV movies and sourcing UK live-action series to her remit, Nina Hahn is stepping up from VP to SVP of international production and development. She’ll also expand Nick’s global development system by managing all internationally sourced productions, directly connecting Nick’s regional and US production pipelines, repping US production interests abroad, driving creative partnerships and cultivating talent.

9 Story Entertainment (Toronto, Canada, 416-530-9900): Liliana Vogt has joined 9 Story full-time as a VP of development. Vogt most recently co-exec produced several Canadian series, including March Entertainment’s Chilly Beach. Before that, she worked as a VP of acquisitions and co-pros at Salter Street Films, as VP of sales and co-pros at Sullivan Entertainment and as director of international sales at Norstar Entertainment.

Walt Disney EMEA (London, England, 44-208-636-2068): Peter Fitton has crossed the Atlantic to step into a newly created role as VP of ad sales and promotions. He’ll initially be focusing on media networks and online, but the remit also calls for more integration and consolidation of marketing efforts for Disney’s lines of business, franchises and properties across all communication channels. Prior to the move, Fitton was based in NY as VP of international sales at Disney Media Advertising Sales and Marketing Group.

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