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Bella Sara gallops into US with Jakks Pacific

Toys based girl-targeted Bella Sara will be finding a home on US and Canadian shelves as ITV Global Entertainment has granted Jakks Pacific the license to develop horsey playthings for the North American market.
May 5, 2009

Toys based girl-targeted Bella Sara will be finding a home on US and Canadian shelves as ITV Global Entertainment has granted Jakks Pacific the license to develop horsey playthings for the North American market.

Set to bring product to toy stores, mass market retailers, mail order companies and online outlets, Jakks working on creating a range of goods, including feature plush toys, figurines, dolls, playsets, dress-up, kites and stationery.

Based on the popular trading card game that targets the five- to 13-year-old crowd, Bella Sara originated in Denmark and was introduced to the US market in 2007 by Hidden City Games.

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