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LazyTown inks new licensing deals in Central America

Healthy kids property LazyTown has been making some noise in Central America, where it's continuing to sign consumer products deals.
January 15, 2009

Healthy kids property LazyTown has been making some noise in Central America, where it’s continuing to sign consumer products deals.

The latest partner on-board is Rafkas, which will produce cover bags, backpacks and stationery for the Caribbean and Ecuador. Editorial Norma has also joined the LazyTown licensee ranks as a publishing partner for those same territories in addition to Peru. Also in Peru, Saga Falabella will take on apparel rights.

Over in Mexico, Norma will handle publishing for LazyTown, and a clothing deal with Jaque Matte has been inked for jackets and t-shirts.

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