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NVCP signs Toy Island for licensed wooden toy sets

Some of Nickelodeon & Viacom Consumer Products' top preschool properties are getting the wooden toy treatment in a new, multi-year deal with Toy Island.
December 5, 2008

Some of Nickelodeon & Viacom Consumer Products’ top preschool properties are getting the wooden toy treatment in a new, multi-year deal with Toy Island.

High-quality wood products based on The Wonder Pets!, Ni Hao, Kai-lan, The Backyardigans, Dora and Diego will hit shelves at specialty toy retailers in the US in 2009. Items in the lineup include lacing bead sets, bead chasers, vehicles, figures and figure playsets.

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