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Cartoon Network posts record gains in November sweeps

Cartoon Network made significant ratings gains on 2007 numbers this November across all kid demos, according to prelim data from Nielsen Media Research.
December 4, 2008

Cartoon Network made significant ratings gains on 2007 numbers this November across all kid demos, according to prelim data from Nielsen Media Research.

Primetime eyeball delivery shot up 14% among kids two to 11, 15% with the six to 11 set and 5% with the nine to 14 crowd. Cartoon also saw a rise in total day delivery compared to the same period last year, with a 6% increase with kids two to 11, 12% with kids six to 11 and 4% with tweens nine to 14.

The new Har Har Tharsdays block (7 p.m. to 10 p.m.) deserves a lot of credit for the prime-time pick up, where audience numbers grew by 46% among kids two to 11, 68% with kids six to 11 and a whopping 91% increase with tweens. CN original Chowder grew ratings for its slot by 73% for the first group, 104% for the second, and an impressive 143% with tweens. But the honor for the show with the largest overall growth goes to Fresh TV’s Total Drama Island, which made gains in its timeslot of 101%, 128% and 168% with each demo, respectively.

Meanwhile, Star Wars: The Clone Wars with a 9 p.m. slot on Friday nights, also posted large numbers over 2007. Kids delivery this year for each demo rose 63% (K two to 11), 80% (K six to 11) and 101% (K nine to 14). Ben 10: Alien Force, which follows Clone Wars on Friday nights at 9:30 p.m. continued to draw new viewers, with ratings up 36%, 46% and 48% with the respective demos.

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