Bulldog Licensing has signed a deal with UK poster specialists Pyramid to develop products based on Thumb Wrestling Federation: TWF.
Created by Animation Collective, the series is heavily featured across the BBC which has shown all three series with a fourth set to broadcast in the near future.
Pyramid joins the slate of TWF licensees that include Danilo for greetings cards and Aykroyds TDP for TWF-branded apparel.
As well, Random House is about to publish a TWF ‘thumb book’ and toyco Sambro is producing TWF thumb masks and wrestling rings, which are due to go on sale shortly in Asda, Toys R Us and The Entertainer in the UK.
In other news, Bulldog has also signed three major new representation deals across the globe for design-led baby/toddler property Goochicoo. Wild Pumpkin now reps the IP in Australian/NZ market, while Performance Brands will handle the Middle East territory and MJA will is forging deals in France and Benelux.