News

Gogo attracts licensees

UK-based Bulldog Licensing has sewed up a number of deals for Gogo's Crazy Bones, the range of collectable figures produced by Magic Box International and Promociones Premier International.
October 20, 2008

UK-based Bulldog Licensing has sewed up a number of deals for Gogo’s Crazy Bones, the range of collectable figures produced by Magic Box International and Promociones Premier International.

New licensees are Zap(branded bedding) and Random House, which is producing the official 96-page Gogo handbook. The title has already been chosen as Tesco’s Children’s Book Club book of the month for November. Further announcements are expected in the coming months.

The new licensees join Penguin (publishing), Halsall (wheeled toys), Portico (greetings cards), Pyramid (posters), Roy Lowe and Sons (socks), Infocado (calendars), and Poetic Gem (apparel).

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

Menu

Brand Menu