News

Bo on the go to merchandising

Decode Enterprises has sold Halifax Film's preschool series Bo on the GO! to CiTV and picked up a UK licensing agent to support the property in the territory.
September 30, 2008

Decode Enterprises has sold Halifax Film’s preschool series Bo on the GO! to CiTV and picked up a UK licensing agent to support the property in the territory.

Brandzoo will rep L&M efforts for Bo in the UK. And broadcaster CiTV has also re-voiced the character Bo to cater to the UK audience.

In France, meanwhile, France Televisions Distribution has taken on licensing rights to the property built around promoting an active lifestyle to the under-five set.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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