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Fluid prepares to launch eco-based MMOG

San Francisco, California-based Fluid Entertainment is readying its new original kids MMOG Emerald Island for release this fall.
August 15, 2008

San Francisco, California-based Fluid Entertainment is readying its new original kids MMOG Emerald Island for release this fall.

The eco-friendly game challenges players to become online heroes working to save their imaginary virtual world from environmental destruction.

A pre-launch look at the game can be found at www.emeraldisland.com. Fluid Entertainment has partnered with Trees for the Future to plant 10 trees for every child that participates in the Beta testing phase.

During the Beta period, the game is available for download; at launch it will be available as a web based application.

Founded in 1998, Fluid is primarily known for creating interactive product based on kids entertainment licenses, including Harry Potter, characters from the Disney stable, the Powerpuff Girls and Pokémon.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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