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Nick inks deal with MultiChoice in Africa

African pay-TV operator MultiChoice Africa has inked a multi-year distribution deal with MTV Networks International to carry a 24/7 Nickelodeon channel in southern Africa.
June 17, 2008

African pay-TV operator MultiChoice Africa has inked a multi-year distribution deal with MTV Networks International to carry a 24/7 Nickelodeon channel in southern Africa.

Starting on July 1, Nickelodeon will launch a 24-hour English-language channel, with a broadcast scope of more than 1.5 million DSTV subscribers in Botswana, Lesotho, Malawi, Mozambique, Namibia, South Africa, Swaziland, Zambia and Zimbabwe.

The new channel is planning to broadcast a mix of Nickelodeon’s animated and live-action fare, including mega series Dora the Explorer, SpongeBob SquarePants, Drake & Josh and Unfabulous.

The outlet is meant to complement the wide range of Nick programming currently airing on MultiChoice’s DSTV channel, K-All Day.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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