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Zizzle inks Raggs deal

Raggs, creators of the musical preschool property Raggs has inked a multi-year licensing partnership with Bannockburn, Illinois-based toyco Zizzle.
June 6, 2008

Raggs, creators of the musical preschool property Raggs has inked a multi-year licensing partnership with Bannockburn, Illinois-based toyco Zizzle.

Zizzle is currently working on developing a range of Raggs-themed product, including musical toys, electronic games, feature plush and role-play activity sets for the US and Canada for a fall 2009 retail launch.

Raggs, co-produced with Southern Star International, debuted on US on public television stations last February.

The series is based on the music and characters of The Raggs Band, which has performed more than 3,000 live concerts in the US, Australia, Europe and Asia in the past few years.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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