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People moves: ITV names new commercial brand director

Recently merged Granada Ventures and Granada International have named Gustavo Antonioni to the newly created post of commercial brand director.
May 30, 2008

Recently merged Granada Ventures and Granada International have named Gustavo Antonioni to the newly created post of commercial brand director.

The former Marvel Entertainment and Warner Bros. exec will be responsible for driving the global marketing and licensing strategy for ITV’s key commercial brands, managing the global marketing team, as well as overseeing the brand management and L&M teams. He will also be working closely with ITV’s marketing and commercial teams.

Most recently, Antonioni has worked as an industry consultant covering brand creation to licensing distribution with clients such as Disney and Warner Bros.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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