News

CN introduces Jib & Crash

Cartoon Network is going Hollywood with two of its newest character Jib & Crash,
CN will use the puppets as a custom promotional opportunity for movie studio marketing partners via interstitial content.
May 1, 2008

Cartoon Network is going Hollywood with two of its newest character Jib & Crash,

CN will use the puppets as a custom promotional opportunity for movie studio marketing partners via interstitial content.

The characters will be will introduce a 90-second exclusive sneak-peek of Warner Bros. Pictures’ Speed Racer, scheduled to open nationwide on May 9.

The preview hits theaters May 4 and will be promoted on air at Cartoon Network.

In late May, Jib & Crash will showcase the upcoming DreamWorks Animation film Kung Fu Panda. The pair’s interview with Panda star Jack Black will air throughout the week of May 26, in advance of the film’s June 6 nationwide release.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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