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Sesame Workshop launches second phase of outreach program

Sesame Workshop, the nonprofit organization behind Sesame Street, launched Talk, Listen, Connect: Deployments, Homecomings, Changes, the second phase of the Workshop's military outreach program launched in 2006.
April 30, 2008

Sesame Workshop, the nonprofit organization behind Sesame Street, launched Talk, Listen, Connect: Deployments, Homecomings, Changes, the second phase of the Workshop’s military outreach program launched in 2006.

The initiative provides support and resources for military families with young children experiencing the effects of deployments.

The program is supported by the Office of the Assistant Secretary of Defense for Health Affairs, Military OneSource, the Wal-Mart Foundation and American Greetings Corporation, as well as the Corporation for Public Broadcasting, the New York State Office of Mental Health and the USO.

The resources will consist of a bilingual (English/Spanish) multimedia outreach kit with DVDs for children and adults starring the Muppets from Sesame Street, print materials for children, parents and caregivers and facilitators and American Greeting postcards, for parents and children to stay connected, featuring Sesame Street characters.

Sesame Workshop will produce and distribute 500,000 kits at no cost to individual families, schools, child care programs, family support programs, hospitals and rehabilitation centers serving the needs of military families

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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