News

Harry Potter exhibit to hit the road next year

Baltimore, Maryland-based marketing company Becker Group and Warner Bros. Consumer Products have developed Harry Potter: The Exhibition, a state-of-the-art 10,000-square foot traveling road show.
April 28, 2008

Baltimore, Maryland-based marketing company Becker Group and Warner Bros. Consumer Products have developed Harry Potter: The Exhibition, a state-of-the-art 10,000-square foot traveling road show.

The experience will premiere in spring 2009, traveling to major markets around the world for the next five years. The exhibit includes authentic costumes, props and artifacts from the films and will also be supported by multimedia displays and an all-out promotional effort.

Venues for the exhibit include museums and entertainment centers.

With more than US$4.5 billion in gross sales at worldwide box offices, the next installment of the series Harry Potter and the Half-Blood Prince is scheduled to open in theaters on November 21, 2008.

Tour information, updates and ticket availability will be posted at www.harrypotterexhibition.com.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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