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Speed Racer accessories ready for retail

With its big-screen debut less than a month away, Warner Bros. has appointed Accessory Network Group's Animations division to launch a complete collection of Speed Racer accessories for boys and tweens.
April 17, 2008

With its big-screen debut less than a month away, Warner Bros. has appointed Accessory Network Group’s Animations division to launch a complete collection of Speed Racer accessories for boys and tweens.

The line of backpacks, small leather goods, back-to-school and social stationery will launch in all tiers of retail in conjunction with the release of the film on May 9.

The anticipated film adaptation of the classic animated property is produced and directed by Matrix mavens the Wachowski brothers and stars Emile Hirsch and Christina Ricci.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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