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People moves: Disney promotes new VP

The Walt Disney Company has promoted Melissa Dixon to VP and GM of Disney Channels Australia and New Zealand.
February 25, 2008

The Walt Disney Company has promoted Melissa Dixon to VP and GM of Disney Channels Australia and New Zealand.

In her new role, Dixon will be responsible for management of Disney and Playhouse Disney channels in Australia and New Zealand, including identifying and implementing revenue growth opportunities, ensuring the development and application of programming and marketing strategies and guiding franchise opportunities with other Disney businesses.

Dixon moves up from her current post of VP of business operations at Disney Channels Asia Pacific, a role she has held since 2006.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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