News

Big Tent to rep MGM in South America

New York City-based Big Tent Entertainment has been named the exclusive licensing agent for MGM Consumer Products in Argentina and Chile.
January 29, 2008

New York City-based Big Tent Entertainment has been named the exclusive licensing agent for MGM Consumer Products in Argentina and Chile.

On the heels of opening its office in Buenos Aires, Big Tent is now working on developing programs based on MGM Consumer Product’s portfolio of properties, including such classic brands as the Pink Panther. Big Tent will also develop a customized marketing plan for each MGM property. Licensing categories in the agency’s cross-hairs currently include apparel, accessories, plush and stationery.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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