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Wal-Mart welcomes the big guy in the red suit

As you're sitting down to Thanksgiving dinner, uber-retailer Wal-Mart has moved on to Christmas, and starting Saturday for the first time ever Santa Claus is making an appearance at more than 3,000 store locations across the US.
November 22, 2007

As you’re sitting down to Thanksgiving dinner, uber-retailer Wal-Mart has moved on to Christmas, and starting Saturday for the first time ever Santa Claus is making an appearance at more than 3,000 store locations across the US.

Over the next three weekends at Wal-Mart, the retailer estimates that Santa will personally hold an audience with more than 1.6 million children. Additionally, children posing with Santa will receive a free 5 x 7 keepsake photo, taken by a Wal-Mart associate and developed on-site.

Customers can also purchase additional prints of the photo at the store’s digital photo center or order a variety of specialty products that feature the image, including posters, ornaments, Christmas cards, and more than 100 different gift items.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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