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HIT gets down to business at MIP

HIT Entertainment has been having a busy market, announcing a number of deals this week across the London-based IP company's production and merch spheres. To start, breaking out of its preschool realm, HIT has gone into development with UK prodco Cocaban and Korean animation studio SAMG on a new boys six to eight property called T5.
October 9, 2007

HIT Entertainment has been having a busy market, announcing a number of deals this week across the London-based IP company’s production and merch spheres. To start, breaking out of its preschool realm, HIT has gone into development with UK prodco Cocaban and Korean animation studio SAMG on a new boys six to eight property called T5.

T5 centers around a collection of household pets that form the T5 racing team and the series should be ready to take a formal bow at next year’s MIPCOM.

Additionally, HIT announced an agreement with UK-based Animated Adventures & Pictures to rep UK home entertainment rights and worldwide TV distribution rights for The Likeaballs, the official cartoon of the Premier League. The 26 x 10-minute series that targets the six to 11 demo, had runs on BBC1, BBC2, and CBBC from June 2006 through 2007. Currently, the series airs weekdays on CBBC at 7 a.m.

And lastly, HIT has picked up TV distribution rights to UK toonhouse Spargo Productions Pic series, including Willo the Wisp, Little Monsters and Microscopic Milton.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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