Multiplatform kids entertainment portal qubo has inked a deal with Bejuba! Entertainment and Toronto, Canada-based zinc Roe Design to bring interactive property Zimmer Twins to US audiences.
The co-branded Zimmer Twins site will be featured on qubo.com beginning December 2007, and will include games, puzzles and tools for creating user-generated mini-movies. Cross promotion for the new web elements on qubo’s broadcast and digital services is in the works and will feature story-starter clips that ask viewers how they would finish each story and then direct them to the website to make their own creations.
The best user-generated toons, and their creators, will get a nod on qubo’s weekly NBC, ION and Telemundo networks broadcasts, and daily on the qubo 24/7 channel that’s available in the US on on select digital, cable and satellite systems.