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People moves: Cookie Jar creates product design director post

Cookie Jar Entertainment has appointed Peter Wachtel to the newly created position of product design director. Based in L.A., Wachtel will develop and implement product plans for major Cookie Jar brands such as The Doodlebops, Magi-Nation and Caillou. He will provide design expertise for licensees and be responsible for creating new business opportunities for Cookie Jar properties.
June 22, 2007

Cookie Jar Entertainment has appointed Peter Wachtel to the newly created position of product design director. Based in L.A., Wachtel will develop and implement product plans for major Cookie Jar brands such as The Doodlebops, Magi-Nation and Caillou. He will provide design expertise for licensees and be responsible for creating new business opportunities for Cookie Jar properties.

Wachtel joins the company with more than 15 years experience in the toy and entertainment industry as a creative director and designer. He has held positions at Jakks Pacific, FAO Schwartz, Applause, Toy Biz and Six Flags Theme Parks.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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