Cartoon Network Enterprises has launched its own digital store through a deal with U.K.-based Digital Stores.
The site can be found at www.cartoonetwork.co.uk/show and features merchandise from popular CN series including Ben 10, Foster’s Home for Imaginary Friends, and The Powerpuff Girls.
The site offers a wide range of Cartoon Network Original products, including exclusive and collectible gifts. In the near future, the online shop will begin to offer customers the opportunity to purchase goods before they hit mass retail. As well, besides the regular merch offered, the site will also be home to free, downloadable interactive games.
Turner brass is considering offering their advertisers a piece of the new online real estate as soon as June 2007.