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Learning Curve targets moms with new website

Oak Brook, Illinois-based Learning Curve Brands has re-launched its website in an effort to connect with new parents. The revamped site, www.learningcurve.com, now includes information to help parents navigate the toyco's range of age-specific brands, including John Deere Kids, Thomas & Friends and Bob the Builder.
March 29, 2007

Oak Brook, Illinois-based Learning Curve Brands has re-launched its website in an effort to connect with new parents. The revamped site, www.learningcurve.com, now includes information to help parents navigate the toyco’s range of age-specific brands, including John Deere Kids, Thomas & Friends and Bob the Builder. And a Parents Council area offers mom and dad access to even more info, as well as articles and consumer promotions.

The site has also streamlined its online shopping functions with quick access to licensed ranges and navigation by product category and gift occasion.

Learning Curve Brands has distribution in 25,000 retail outlets throughout North America, Europe, Australia and Asia-Pacific.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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