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e-tailer shares the scoop on Easter goodies consumption

What? Sorry? Pardon me?
You just might hear a chocolate Easter bunny mumbling those questions if you believe a customer survey from online toy retailer eToys.com that found 86% of repondents said they eat the ears of their holiday treats first.
March 15, 2007

What? Sorry? Pardon me?

You just might hear a chocolate Easter bunny mumbling those questions if you believe a customer survey from online toy retailer eToys.com that found 86% of repondents said they eat the ears of their holiday treats first.

With Easter fast approaching the online toy retailer has released a basketful of numbers to mark the spring holiday:

•57% of kids prefer toys to candy in their Easter baskets

•79% of adults put both toys and candy in Easter baskets

•64% of families admit to hiding plastic eggs

•44% of families lose one to five eggs every year

•74% of families say they eat the eggs they decorate for Easter (hopefully not the plastic ones!)

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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