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Wal-Mart registers first results on campaign to reduce packaging

Mega retailer Wal-Mart has taken its first steps to meet its goal of reducing in-store product packaging by 5% come 2013.
March 14, 2007

Mega retailer Wal-Mart has taken its first steps to meet its goal of reducing in-store product packaging by 5% come 2013.

The Bentonville, Arkansas-based retail behemoth released results from the first month of its Packaging Scorecard initiative, launched on February 1, that indicate the system is being utilized by suppliers.

So far, 2,268 vendors have logged on to the site and 117 different products were entered into the system that then evaluates the sustainability of the product packaging based on greenhouse gas emissions related to a variety of factors including production, material value, product-to-packaging ratio, and cube utilization.

Beginning in 2008, Wal-Mart buyers will be able to use the system’s results to inform their purchasing decisions.

In a 2006 trial run, Wal-Mart reduced the packaging on approximately 300 Kids Connection toy SKUs that saved the company an estimated 3,425 ton of corrugated materials, 1.358 barrels of oil, 5.190 trees, 727 shipping containers and US$3.5 million in transportation costs over the year.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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