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BRB’s Bernard moves into mobile

BRB Internacional has landed deals with several Euro mobile content providers that will make CGI series Bernard's 52 eps available for consumer download.
February 20, 2007

BRB Internacional has landed deals with several Euro mobile content providers that will make CGI series Bernard‘s 52 eps available for consumer download. The program starts up this summer with OHM in Austria and Materna in Germany, Austria and Switzerland. Materna is also offering customers Bernard wallpapers and ringtones.

In Eastern Europe, Kitio Mobile has acquired download and VOD rights to the property for Croatia and Slovenia.

Currently, Bernard airs on the BBC in the UK, Cartoon Network US and Eastern Europe, ABC in Australia and Muzz in Russia. And BRB Internacional is looking to produce a full-length Bernard theatrical feature for 2009.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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