Dexter gets mobile in U.K. & Mojo Jojo hits Israel...
August 1, 2000

Dexter gets mobile in U.K. & Mojo Jojo hits Israel

TBS UK inked a deal with mobile Internet portal Mviva to roll out Cartoon Network World this fall, a service for wireless devices providing games, toon trivia, listings and character screensavers. Mviva (owned by Carphone Warehouse and AOL) launched in July in the U.K., with a late summer launch skedded for Europe. The deal also includes CNN Mobile telephone/news service, and both brands will tap into promos in Carphone Warehouse’s 320 U.K. stores. Also, Fonerange, a mobile phone accessories company, signed on to develop a licensed range of character-based phone merch.

In other toon news, Cartoon Network and Turner Classic Movies debuted in Israel on Matav Cable as 24-hour channels mid-July.

Mouse via cable in Latin America

July 27 was the cable kick-off for Disney Channel Latin America with HBO Latin America Group’s channel family in Spanish-speaking Latin America.

Trolls in Turkey

Denmark’s ITE inked a two-year deal with digital platform DigiTurk to bring its interactive shows to Turkish-speaking parts of the Middle East. Hugo Jungle, Stinky and Stomper and ITE’s new Sporty format will be stripped weekdays, and DigiTurk also took on-line gaming rights to the formats. DigiTurk also picked up Hugo Safari (a real animal/animation series with 14 eps in the can and 14 in production) for TV & DVD distribution, and signed on as ITE’s licensing partner.

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