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MIP-TV opener

As broadcasters from around the world are awakening to the size and economic clout of the teen audience, KidScreen talks to programmers and producers...
April 1, 1999

As broadcasters from around the world are awakening to the size and economic clout of the teen audience, KidScreen talks to programmers and producers

to find out how they’re targeting this demo. This report also spotlights some of the cool new shows launching at the market, and traces the creation of

co-produced series for kids and teens.

Et pour la fin, two MIP veterans wrap the report with tips for pulling off

crucial MIP dealing and dining.

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