Children’s Television Workshop formed.
November 10, 1969:
Sesame Street premieres on U.S.
First issue of Sesame Street Magazine
CTW launches licensed product program to provide financial support for educational activities.
CES (Community Education Services)
developed for outreach to communities.
CTW is incorporated as a not-for-profit entity.
Big Bird visits President and
Mrs. Nixon at the White House.
The U.S. version of Sesame Street debuts in Australia.
October 25, 1971:
Electric Company premieres on public television.
January 8, 1973:
CTW launches the first international co-production of Sesame Street in Germany, titled Sesamstrasse (with NDR).
November 20, 1974:
Feelin’ Good, a health show for adults,
premieres on public television.
Feeling bad-Feelin’ Good airs its last show.
Barrio Sesamo, the local co-production in Spain, premieres on Radio Television Espanola (TVE).
Plaza Sesamo, the local co-production in Mexico, premieres on Televisa.
January 14, 1980:
3-2-1 Contact, CTW’s science education series, premieres.
Sesame Place, an interactive amusement park and an extension of the Sesame Street television series, opens in Langhorne, Pennsylvania.
Sesame Street airs in the U.K. for the first time.
CTW feature film, Sesame Street Presents: Follow That Bird, opens in theaters.
Square One TV, CTW’s math program, premieres on public television.
Encyclopedia premieres on HBO.
Sesame Street PEP (Preschool Education Program) developed for further community
outreach through public TV stations
to reach child-care providers and preschoolers receiving child care.
CTW launches its first on-line service for preschoolers on Prodigy.
Ghostwriter, CTW’s literacy program, premieres on public television.
CRO premieres on ABC.
First CD-ROM, Numbers, released.
CTW begins toy partnership with Tyco; current toy line features over 100 items.
NPS in the Netherlands celebrates the
20th anniversary of Sesamstraat, the
local-language version of Sesame Street.
In celebration of this anniversary, the Dutch post office issues more than 15 million stamps honoring the series, making it the first
television series to be so honored.
Sesame Street wins Japan Prize for best
program in the preschool education category.
Big Bag premieres on Cartoon Network.
CTW and CBS form a Saturday Morning
co-venture to develop programming for CBS’s Saturday morning lineup.
Polish TV begins broadcasting the
first season of Ulica Sezamkowa.
Sesame Park, the Canadian co-production,
premieres on CBC.
October 22, 1996:
CTW launches international co-production
of Sesame Street in Russia (with Video Art) titled Ulitsa Sezam.
Tickle Me Elmo becomes the hottest-selling toy of the Christmas season.
CTW Web site (www.ctw.org) launches.
CTW signs a deal with Discovery Kids Latin America to air the first non-English version of Ghostwriter in the international marketplace.
CTW and Kmart introduce an exclusive
line of Sesame Street clothes for newborns, infants and toddlers.
New Ghostwriter Mysteries premieres on CBS.
USAID awards CTW a grant to produce two seasons of an Arabic-language version of Sesame Street.
Sacatruc, the French-language co-production of Big Bag, premieres in France on Canal J.
USAID awards CTW a grant to produce
outreach, radio and television programs for South Africa.
Sing & Snore Ernie becomes one of the most popular preschool Christmas toy items.
February 2, 1998:
CTW launches international co-production of Sesame Street in China with Shanghai Television called Zhima Jie.
Rechov Sumsum/Shara’a Simsim, an Israeli/Palestinian co-production of Sesame Street (with Israel Educational Television and
Al Quads Educational Broadcasting) debuts.
CTW and Nickelodeon announce the formation of Noggin, a joint-venture educational digital cable channel to debut in January 1999.
Local co-production of Big Bag premieres on ITV in the U.K.
Redesigned Web site launched.
November 16, 1998:
Sesame Street begins its 30th season in the U.S.