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CD-ROM Roundup

'CD-ROM Roundup' is a regular KidScreen feature that profiles CD-ROMs aimed at children anywhere from preschool to late teen that will be hitting retail stores in the coming months. By Andrea Haman (416-408-2300 (phone), 416-408-0870 (fax) or haman@brunico.com)...
September 1, 1997

‘CD-ROM Roundup’ is a regular KidScreen feature that profiles CD-ROMs aimed at children anywhere from preschool to late teen that will be hitting retail stores in the coming months. By Andrea Haman (416-408-2300 (phone), 416-408-0870 (fax) or haman@brunico.com)

Name, Publisher & Developer Release Date & Markets Storyline Platforms Target Audience Promotion Partial List of Retail Outlets & Estimated Street Price (US$)

*LEGO Island

Mindscape, Novato, California September

available in 20 to 25 countries worldwide, including the U.S., Canada, the U.K., France, Germany, Australia, New Zealand and South Africa Players become one of five LEGO characters, and must stop the Brickster, a pizza-loving villain, from wreaking total deconstruction on LEGO Island. This is the first interactive game targeted at consumers under the LEGO brand. Windows 95 6 to 12 *TV spots on Nickelodeon from October to early December

*print ads in Family PC, Home PC and LEGO Mania Magazine

*point-of-purchase palettes and in-store displays

*public relations CompUSA,

Wal-Mart, Price/Costco, Kmart, Toys `R’ Us, Kay-Bee Toys, Future Shop (Canada)

$40.00

*The American Girls Premiere

The learning Company, Cambridge, Massachusetts September, U.S., Canada Targeted at girls, this creativity software title allows kids to produce their own plays starring the characters from The American Girls Collection. This is the first CD-ROM based on the line of dolls, books and accessories from Pleasant Company Windows 95, Windows 3.1, Macintosh 7 to 12 *Special Edition Collector’s Set that includes a keepsake tin and membership to The American Girls Club, valued at US$44.99

*promotions to be announced

*point-of-purchase materials Best Buy, Circuit City, CompUSA, Computer City, Wal-Mart, Electronics Boutique, Egghead Software

$34.99

*Earth 2U, Exploring Geography

Smithsonian Institution and National Geographic Society, both in Washington, D.C., and Nissan Motor Corporation U.S.A., Los Angeles, California September distribution in the U.S. and worldwide by Simon & Schuster Interactive This product is an interactive adaptation of the Smithsonian Institution and National Geographic Society’s traveling geography tour that will visit 40 American cities by the year 2002. The CD-ROM features the exhibit’s ambassador, Olympic gold medalist Dan Jansen, and mascot, Seymour D. Earth Windows 95, Windows 3.1, Macintosh 6 to 18 *contests in publications

*additional promotions to be announced

*the tour and CD-ROMs are supported by a Web site (www.earth2u.com) available via a Smithsonian hotline (202-357-3168, ext. 117), and in retail outlets to be announced

$29.95

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