Nickelodeon and kids software publisher Brøderbund Software have formed an exclusive five-year partnership to create, publish and market a CD-ROM product line based on the TV series Rugrats.
As part of the agreement, Nickelodeon and Brøderbund will produce Rugrats software in two CD-ROM categories: story-based adventures and activity-based games. The line is scheduled to launch next year.
Rugrats is Nickelodeon’s number one rated show. The property has branched out into toys, videos, apparel and packaged goods, and a Rugrats feature film is slated for release in fall 1998.
Klasky/Csupo, the production company that produces Rugrats, will work closely with the software teams at Nickelodeon and Brøderbund during the production process to ensure that the Rugrats’ attributes are accurately translated to the new medium.