In Germany and much of Europe, Ravensburger is a household name-a leader in children’s book and game publishing, TV production and multi-media. The 113-year-old company got its start publishing specialty craftsmanship and children’s books, then diversifying into board games. One hundred years later, while actively developing puzzles, craft kits for
children and international marketing expertise,
Ravensburger opened a television division. The launch this year of Ravensburger Interactive Media takes the company one step further in establishing it as a major force in the international children’s market.
The evolution continues. An entertainment theme park-’smaller than
Disneyland,’ says one Ravensburger executive-is in development as part of the leisure time and promotion services division. Also on the horizon are new initiatives devoted to music publishing and digital radio.
The word’idea’ comes up time and again at Ravensburger. It is an integrated company that takes pride in sharing ideas from one division to the next and seeing products take shape and develop internationally.
The five-subsidiary company shows consolidated sales today of about 386 million deutsche marks (US$260 million) annually, and is internationally recognized as a reliable supplier of non-violent children’s product.